The Howard Gossage Show: And what it can teach you about advertising, fun, fame and manipulating the media - Paperbackby Steve Harrison (Author), Dave Dye (Author) The Howard Gossage Show is about the 1960s advertising copywriter, Howard Gossage and what he can teach today's advertising industry. At a time when advertising is disliked and avoided by most people, Gossage has a message that is more important now than it was 60 years ago. Decades before digital, he understood the importance of interactive advertising and the need to break down the "fourth wall" and
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The Howard Gossage Show: And what it can teach you about advertising, fun, fame and manipulating the media - Paperback