Hidden Coolmax SocksConsidering we spend more time in socks than in any other garment, they deserved the same design attention as everything else we wear. So, our socks are the result of nine months of research and over thirty prototypes. Our final iteration ensures a tailored fit for every foot, with left and right shaping that mirrors your natural form. Targeted cushioning at the heel and toe reduces friction and prevents blisters, while CoolMax technology enhances